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China Heilongjiang Harbin Snow Tourism - 01 Jan 2024

This aerial photo taken on Jan. 1, 2024 shows tourists having fun at Harbin Ice-Snow World in Harbin, northeast China's Heilongjiang Province. Heilongjiang Province has abundant ice-and-snow resources, making it a popular destination for winter tourism in China and attracting numerous tourists from home and abroad during the New Year holiday. "Ice city" Harbin, the capital city of Heilongjiang Province, welcomed nearly 3.05 million visitors, raking in 5.91 billion yuan (about 832.39 million U.S. dollars) of tourism revenue, during the holiday, which ended Monday. To attract more tourists and improve overall services, Harbin has rolled out an array of activities, including live performances on New Year's Eve, firework displays, theme parks, intangible heritage culture shows and concerts. A series of measures have also been introduced to enhance the visitor experience in Harbin, covering sectors such as dining, accommodation, travel, shopping and entertainment.

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